Marketing  2022-11-21 11:10:59


Aylesbury, Buckinghamshire, United Kingdom

Agria Pet Insurance has a fantastic opportunity for a Digital Marketing Executive – Partnerships to join our team based at our Aylesbury office. You will join us on a full time, permanent basis and in return, you will receive a competitive salary.

Agria Pet Insurance is one of the UK's leading specialist pet insurance providers. We only provide insurance for animals, so truly understand and care about our customers and their beloved pets.

Working closely with animal welfare organisations, vets and breeders, gives us deep insight into what's best for pets. We give back too – including supporting hundreds of animal rescues, protecting over 80,000 rescued animals, and through donations of over £1m to animal charities.

We are a strong, growing business with a supportive ethos and family feel. We became one of the UK’s Best Workplaces™ in 2020, were awarded Most Trusted Pet Insurer in 2021, and are proud to be one of the only carbon neutral pet insurers in the UK.

About the role:

The Digital Marketing Executive is a crucial cross-departmental role for this expanding marketing team with a sole focus on delivering initiatives with the Channel & Partnerships team. The successful candidate will specialise in delivering website integrations and campaigns with key industry partners, optimising the insurance activation journeys and delivering performance reports. You must also be able to demonstrate an understanding and willingness-to-learn insurance websites and partnership principles.

The role specialises in the onboarding and optimisation of new partners, but will also support in optimising free cover activations and performance across existing affiliates and websites.

Responsibilities as our Digital Marketing Executive will include:

Being responsible for delivering partner integrations with Agria’s digital platforms, including:

– Working closely with the Channel & Partnerships team to plan and execute new partner integrations, considering website linking, digital banners, journey optimisation and compliance regulation

– Monitoring and optimisation of all partner performance metrics across microchipping, retail, breeder, veterinary and rehoming partners. Suggest and deliver ongoing improvements to improve performance

– Reporting on the performance of all free cover activation journeys within Agria’s websites

Working with marketing and sales teams to improve conversion from free cover activations

Duty to supporting all partners with delivery of digital marketing plans and collaborative website integration

Working to meet the departmental objectives, including maintaining SLAs and achieving required quality results

Responsible for monthly plans that achieve the business objectives

Responsible for reporting and analysis, on a monthly basis, to Digital Marketing Manager

Providing monthly analysis on partner activity across all useable platforms

Attending partner meetings via Teams and in-person when required

Carrying out additional duties requested by a member of the management team, as the requirements of the business demand

Qualifications, Skills & Experience we're looking for in our Digital Marketing Executive:

Must have excellent communication skills to work with business partners and various departments within the business

Must be of an intermediate level in using Microsoft Excel. Experience in Google Data Studio is desirable but not essential

Ideally will have experience working within the insurance or financial services sector

Ideally will have experience in website content management and CRO

Ideally will experience in understanding marketing KPIs

Ideally will have experience of CMS platforms and site content management

Excellent command of written English with copy accuracy

Ability to effectively prioritise workloads

Excellent attention to detail

Well organised and self-motivated

Ability to work effectively under pressure and to tight deadlines

Good interpersonal and team working skills

Ability to work to agreed performance targets

Versatile, with the ability to adapt quickly to the changing needs of a rapidly developing business

Ability to demonstrate flexibility regarding working hours in order to meet business needs

Don’t miss out on this fantastic opportunity to join the Agria team – please click ‘apply’ now to become our Digital Marketing Executive – we'd like to hear from you!

All successful applicants are subject to a background and criminal record check.

Any personal data that you provide to us will be used for the sole purpose of processing your job application. This information will be kept for up to 6 months from the date that it is received based on our legal obligation under employment law


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